The Flow Lane With Emma Maidment

Ep 41 - Biz Bites: Authenticity vs. Oversharing. A Personal Brand vs. A Personal Blog

Emma Maidment Episode 41

Today, we’re diving into a topic that so many personal brands and service-based entrepreneurs struggle with: How to be authentic without oversharing.

Because let’s be real - there’s a fine line between using Instagram as a business tool and turning it into a personal blog that just gets likes from your friends.

In this episode, we’re going to break it all down:

✨ The difference between a personal blog and a personal brand

✨ How to share your life in a way that builds impact and income

✨ The biggest mistake that keeps your brand stuck and your audience unengaged

✨ And… how I personally navigate this balance in my own business


This episode is for you if you’ve ever wondered:

📌 Am I sharing too much?

📌 Do people actually care about my life updates?

📌 How do I build a brand without feeling like an influencer?

If that’s you, grab a pen and paper because you're going to want to take notes.

Want to take it further? Grab my free 5 Proven Strategies For Creating An Authentic Personal Brand

Thanks for supporting The Flow Lane with Emma Maidment
If you like the show be sure to leave us a 5 star rating and review.
Share this episode on your social media stories and be sure to tag @emmamaidment_ and @flowstatescollective
If you'd like to suggest a guest, sponsor the show or send some feedback email me at emma@emmamaidment.com
Flow on friends,
Em x

People on this episode